blog
04/17/17  |  Leave your thoughts

Increasing Your Customers’ Trust in Online Shopping

With so many online retail options to choose from, consumers are becoming more wary of who they give their banking information. Due to the increase in scam sites and fake online retailers, it has become more challenging for consumers to tell the difference between legitimate and illegitimate sites. Some customers may have given their information to an online retailer that resulted in identity theft or credit card fraud. Although your contact center is PCI compliant and security aware, these negative experiences may lead to an overall distrust for contact center agents collecting sensitive information.

And it’s easy to see why. After the sweeping rollout of EMV chip-enabled cards across the country these past two years, online fraud has dramatically increased. According to Business Insider, in the fourth quarter of 2015, there were 27 fraud attacks for every 1,000 e-commerce transactions—a 215% increase from the first quarter of the same year. Numbers like these require online retailers to step up their efforts to protect their customers’ data.

Fraud in the Travel Industry

The travel industry is continuously targeted by fraudsters and identity thieves. Travel Daily News explains that this industry is targeted by thieves who book expensive flights and hotels using stolen card numbers or falsely claiming fraud after a trip has been taken. The report further explains that this type of fraud can cost the airline industry alone nearly $1 billion dollars per year.

Fraud is particularly detrimental to travel agents at smaller agencies who only receive a portion of the bookings they make, but are responsible for all fraud-related chargebacks incurred by their customers. Fraudsters will always find a way to scam retailers and individuals, but it is in the hands of retailers to find the best possible ways to protect customers by staying ahead of criminals.

2017 CNP Expo

Next month, the KomBea team is headed to the 2017 CNP Expo in Orlando, Florida, where we have the opportunity to meet hundreds of online retailers across multiple industries who accept Card Not Present payments from their customers. Attendees will have the chance to network with other merchants and industry leaders who are committed to improving CNP payments and associated security needs.

We are looking forward to the opportunity to speak with attendees about the challenges contact centers face in taking phone payments from customers. Without the opportunity to hear from industry leaders like yourself, we would not be able to improve our products and tailor them to your needs.

About the SecureCall Solution

KomBea’s SecureCall solution is a significant advancement for retailers who want to protect customers’ sensitive data, including credit card data. Instead of providing payment information audibly over the phone, customers enter this data using their phone keypad or through an SMS interface. This allows contact centers to collect sensitive information without agents (or anyone else) seeing or hearing it, reducing your organization’s vulnerability to fraud and breach. By providing customers with this secure method for phone payments, customers will be more confident in your organization, while reducing your own liability.

If you or your business will be attending the 2017 CNP Expo in Orlando on May 22, stop by our booth to chat with our solutions professionals to see how we can serve you.  You may request a demo of any of our call center solutions, including SecureCall.

Whether you are attending or not, follow us during the conference by liking our LinkedIn and Facebook pages. To learn more about the 2017 CNP Expo and to register, visit: http://www.cnpexpo.com.

Share this article:

Add a Comment

We’re glad you have chosen to leave a comment. Please keep in mind that all comments are moderated according to our comment policy, and all links are nofollow. Do NOT use keywords in the name field. Let’s have a personal and meaningful conversation.